rently.com
Rently.com is a real rental technology website that helps renters tour homes alone and helps property managers run leasing, access, and smart-home systems.
What is Rently.com used for?
Rently connects rental listings with tools for booking and completing property tours.
Its best-known feature is the self-guided tour, where a renter visits a home without an agent walking beside them.
The original Rently.com address now leads visitors into services hosted across Rently’s current website and its rental search platform.
Renters can search for homes, save listings, schedule visits, receive entry instructions, and track pending applications.
Property managers can publish listings, schedule agent-led tours, issue smart-lock codes, view tour data, and manage connected devices.
The platform serves single-family rentals, apartment buildings, build-to-rent communities, and student housing.
How does a Rently tour work?
A renter starts by finding a home that supports Rently tours.
The renter creates an account, chooses a time, and completes the required safety checks.
These checks can include a payment card, phone verification, identity documents, location data, and a selfie.
Rently may then send a code that opens a lockbox or smart lock during the approved visit.
The code should stop working after the tour window ends.
Some apartment communities also use Rently Wayfinding, which gives phone-based directions from the parking area to the correct unit without needing Wi-Fi or special beacons (Rently Wayfinding).
Rently’s 2026 survey says 42% of the renters it studied preferred a self-guided first tour over the other formats tested (Rently Touring Expectations Report).
That result comes from Rently’s own research, so it should be treated as a useful company finding rather than an independent market fact.
Does Rently charge a fee?
Rently can charge renters a small fee for touring or joining its Verified Renter service.
The exact amount and offer can vary, so renters should read the checkout screen before entering a card.
Rently says the payment helps verify identity, create accountability, and reduce unsafe access.
Verified Renter can include a soft TransUnion credit check, which Rently says does not hurt the renter’s credit score.
The service can then match a renter with homes whose basic rental rules fit the renter’s profile (Rently fee guide).
A match is not the same as approval because the property manager still controls the lease decision.
Rently now publishes some business pricing for smaller property operators.
Its Core plan is listed at $15 per listing each month with a $60 monthly minimum, while its Plus plan is $22 per listing with an $88 minimum and requires a compatible lockbox or smart lock (Rently pricing).
Larger communities and smart-home projects may need a custom quote because hardware, installation, and unit counts change the total cost.
Is Rently.com legitimate or a scam?
Rently is a legitimate company and not a fake rental website.
It has operated for years, provides public apps and support pages, names major housing companies as customers, and lists many patents on its website.
However, a real touring platform cannot guarantee that every person who shares a rental link is honest.
A scammer may copy a real home listing, claim to be the landlord, and send a victim to a real-looking page.
Renters should begin at an official Rently domain, confirm the property manager’s name, and compare the rent and address with other trusted sources.
No renter should send a deposit through gift cards, cryptocurrency, a personal payment account, or a wire transfer before checking the owner and lease.
A very low rent, rushed payment demand, or claim that the owner cannot speak by phone should be treated as a warning.
What problems do Rently users report?
Public reviews show that the service does not work smoothly for everyone.
Some renters report frozen accounts, rejected payments, failed identity checks, missing access details, and trouble getting help before a tour.
Trustpilot displays both positive and negative reviews, including recent complaints from renters whose accounts were blocked after they paid (Rently reviews on Trustpilot).
Better Business Bureau reviews also contain complaints about technical errors, fees, refunds, and customer support (BBB customer reviews).
These are individual reports and do not show what percentage of all tours fail.
They still reveal the platform’s main weakness: automation saves time when it works, but a locked account or broken code can stop a tour with no agent at the property.
Renters should save confirmation messages, arrive early, and keep Rently’s help page ready.
Why do property managers use Rently?
Self-guided tours let a rental team show homes outside normal office hours.
One worker can support many properties instead of driving to every viewing.
Rently’s smart-home tools also cover locks, access panels, cameras, thermostats, outlets, smoke alarms, and water-leak sensors.
Managers can create temporary codes for renters, staff, and repair workers while keeping a record of access events.
The system can lower energy use in empty homes and warn staff about leaks before the damage grows.
Rently also offers listing feeds and an AI leasing agent for answering common questions and following up with leads.
The platform’s real value comes from joining the tour, lease, access, and resident stages in one system, but buyers should still test its integrations, support speed, hardware costs, and contract terms before making a large commitment.