riu.com
RIU.com is the official booking website for RIU Hotels & Resorts, a large Spanish hotel chain focused on beach resorts, all-inclusive stays, and city hotels.
What is RIU.com?
RIU.com lets travelers search, compare, and book RIU hotels directly.
The site shows destinations, room types, meal plans, hotel services, photos, offers, and live prices.
Its main goal is to move guests from travel research to a direct reservation.
RIU says direct customers can access special prices and benefits through its free RIU Class program.
The website also supports package deals, weddings, meetings, online check-in, and airport transfers in selected places.
Who owns RIU Hotels & Resorts?
RIU is a private hotel business controlled by the Riu family.
The company began in Mallorca in 1953 when the family opened a small hotel called Hotel San Francisco.
More than 70 years later, the business is still led by members of the family, according to RIU’s company history.
RIU also has a long business relationship with German travel company TUI.
In 2021, RIU bought TUI’s 49% share in 19 jointly owned hotel properties for €670 million, making the Riu family the sole owner of those assets, while other operating partnerships continued through separate structures, according to TUI Group.
How large is the RIU hotel network?
RIU’s current press room says the chain operates 101 hotels in 22 countries.
Those hotels welcomed 6.8 million guests and employed 38,955 people in 2025.
Its properties are spread across Europe, the Americas, Africa, and Asia.
Many hotels sit in beach destinations such as Cancún, Punta Cana, Jamaica, Aruba, and the Canary Islands.
The company also runs urban hotels in cities such as New York, Madrid, Chicago, Berlin, London, and Panama City.
This mix gives RIU a clear position between a classic resort chain and a smaller city-hotel brand.
What kinds of hotels can travelers book?
RIU’s core product is the large holiday resort with pools, restaurants, entertainment, and easy beach access.
Many resorts offer 24-hour all-inclusive service, which can cover meals, snacks, drinks, and selected activities.
Riu Palace hotels usually target guests who want a more polished resort experience.
Adults-only hotels remove family services and focus more on couples, groups, nightlife, wellness, and quiet spaces.
Family resorts may include children’s clubs, water parks, larger rooms, and daily activity programs.
The Riu Plaza brand serves city travelers who need a central base for sightseeing or business.
RIU also operates themed parties with DJs, live shows, and pool events at selected resorts.
What makes RIU.com useful?
The strongest part of RIU.com is that each hotel page puts important trip details in one place.
Guests can review room layouts, restaurants, pools, entertainment, maps, accessibility details, and available meal plans.
Search filters help separate adults-only resorts, family hotels, beachfront properties, city hotels, and all-inclusive stays.
Direct booking can also make reservation changes easier because the hotel group controls the booking record.
However, travelers should still compare the final price, taxes, transfer costs, payment dates, and cancellation rules before paying.
A low headline price may apply only to one room, one meal plan, or a non-refundable booking.
Is RIU Class worth joining?
RIU Class is RIU’s free loyalty program.
Members collect points from eligible stays and can use them for discounts or hotel expenses.
The program has Classic, Gold, and Diamond levels, with better benefits for more active guests.
RIU advertises member prices, possible free transfers, and other hotel-specific extras.
The program makes the most sense for travelers who expect to stay with RIU more than once.
A one-time guest can still join for a direct-booking discount, but should compare that rate with trusted travel agencies.
How serious is RIU about sustainability?
RIU groups its environmental and social work under a strategy called Proudly Committed.
The 2024–2026 plan covers climate action, waste, biodiversity, local communities, children, and employee development.
RIU reported that 90% of its electricity use came from renewable sources in 2025.
It also said every hotel open for more than one year had received Ecostars sustainability certification.
These are useful signs of progress, but guests should look at the actions of each property because water, energy, labor, and environmental pressures differ by destination.
Who should book through RIU.com?
RIU.com is best for travelers who want a predictable resort stay with many services included.
It is especially useful for families, couples, groups, and guests who prefer one company to manage most parts of the hotel experience.
The site also works well for people who already know they want a RIU property and want direct-booking benefits.
Travelers seeking a small local hotel, a quiet boutique stay, or deep contact with local culture may find RIU’s large resort model less suitable.
The key is to choose the exact hotel carefully because RIU properties can range from calm city bases to busy party resorts.