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thornwoodheights.com

November 25, 2025

What is ThornwoodHeights.com

ThornwoodHeights.com is a promotional website built around the fictional town of Thornwood Heights, which serves as the setting for a mystery-romance series (by author Zoe Carter) and ties into a TV movie produced by Harlequin and Lifetime Movie Network (LMN).

So: it’s a hybrid website—part immersive town/vibe site, part marketing portal for the book series + movie tie-in.

How the site is structured & what you’ll find

Here are the main features & pages:

  • The homepage welcomes you with imagery of an idyllic lakeside town, woods, trails, golf courses and other “charming small-town” visuals, contrasting with the tagline about secrets. (thornwoodheights.com)

  • There is a section labelled Townsend Report (an “investigative journalism” section within the narrative of the town) which appears to publish “issues”. Example: Issue #2 has a message from “editor in chief, Lauren Riley”. (thornwoodheights.com)

  • The site links to the book series and the movie. For example: “the mystery continues with the novel When Secrets Kill” plus the double feature of the movie and other titles. (thornwoodheights.com)

  • Social media links: You’ll find an Instagram account for ThornwoodHeights (though at present it has “No Posts Yet”). (Instagram)

  • Terms, privacy, contact are listed on the site. (thornwoodheights.com)

Purpose & marketing strategy

Why build a site like this? Several reasons:

  • Immersive experience: By creating the fictional town and framing it as “real” (news-style Townsend Report, issues, investigative journalism) the site draws readers/viewers deeper into the world of the books/movies.

  • Cross-media tie-in: The site is not just about the book; it’s connected to a TV movie (“Deadly Secrets by the Lake”). So they’re linking literature + screen.

  • Community/engagement: The Townsend Report issues suggest an ongoing narrative that might keep people checking back, rather than a static book ad.

  • Branding: The visual of a perfect lakeside idyllic town hides something darker—this contrast becomes a brand identity for “Thornwood Heights”.

Observations / Things to watch

Here are some loose-ends and interesting points:

  • While the imagery shows “golf courses, ski, jogging trails” etc. on the homepage, the series description doesn’t emphasize actual skiing or golf as major plot points (at least from the summary). This might be generic “small town” flavor rather than tightly integrated. (thornwoodheights.com)

  • Social media account exists but appears inactive (“No Posts Yet” on Instagram). This suggests the site may have been more active at launch and currently is less so. (Instagram)

  • The site seems to assume you’re aware of the book/movie or are willing to be drawn in—they don’t provide huge background on the fictional town’s geography, history, etc. It is more teaser-style.

  • The Townsend Report “issues” suggest content is being released episodically, but I couldn’t find a large archive of multiple issues (at least not easily visible).

  • The domain name and site are clearly fictional marketing; it’s not intended as a realistic town site but part of the fiction. So if you were hoping for real-world town information, you won’t get it.

Who might benefit / what you can do

  • If you’re a reader of mystery-romance or a fan of the book series by Zoe Carter, the site is a fun extra layer where you can “visit” the town setting, follow the investigative thread, maybe get teasers or extras.

  • If you’re a marketer or author looking to create an immersive world, this is a decent example of how to set up a website that supports a story world and cross-media launch.

  • If you’re just curious what the book/movie is about: The site gives enough to spark interest (mystery, hometown coming back, secrets), so it works as a promotional funnel.

Key Takeaways

  • ThornwoodHeights.com is a fictional-town website built to support a mystery-romance series + TV movie.

  • The site uses narrative tools: tagline (“Everyone has secrets”), investigative journalism angle (Townsend Report), visuals of idyllic town vs dark secrets.

  • It’s a marketing tool as much as a story experience.

  • The site is immersive but not deeply detailed—more teaser than full-world encyclopedia.

  • If you like the genre, it offers a creative extra layer; if you’re looking for real-world town info it’s not that.

FAQ

Q: Is ThornwoodHeights.com about a real town?
A: No. The site presents the town as real in-world, but it’s part of the fiction for the series/movies. The town of Thornwood Heights is a story setting.

Q: Can I buy the book series through this site?
A: The site links you to the series and the movie tie-in. You’ll likely need to go to a book retailer (or search “When Secrets Kill Thornwood Heights #1”) to purchase. For example, one listing on Amazon for the series. (Amazon)

Q: Is the site updated regularly?
A: Hard to say. The Instagram account shows “No Posts Yet” which suggests social updates may be limited. The Townsend Report has at least one or two issues visible. So updates exist but frequency is unclear.

Q: Are the visuals of golf courses, lakes, etc accurate to the book’s story?
A: The homepage imagery suggests a town with lake, woods, golf, ski, parks. (thornwoodheights.com) The book summary focuses more on reporter Lauren Riley, mystery, disappearance of her sister, powerful families in the small town. So some overlap, but the visuals are likely mood-setting rather than plot-specific.

Q: If I’m an author, can I learn from this site design?
A: Yes. It’s a decent example of story world building online: create a fictional place, make “in-world” content (Townsend Report issues), tie to cross-media (book + movie), use visuals that evoke atmosphere, keep vibe consistent.