crunchlabs.com

November 27, 2025

What CrunchLabs.com Is

CrunchLabs.com is the official website for CrunchLabs, an educational tech company focused on hands-on STEM learning. It’s not just a blog or an info page — it’s the home base for buying products, subscribing to services, exploring resources, and learning about the people behind the company.

The core idea is that CrunchLabs creates subscription-based STEM kits and educational materials designed to help kids, teens, and even adults learn engineering, science, and technology concepts by doing rather than just reading or watching.

The site features product listings, subscription details, FAQs, curriculum resources, and ways to connect with the brand. It’s also connected to a broader content ecosystem that includes video content and classroom materials.

Who’s Behind It

CrunchLabs was founded by Mark Rober, a former NASA engineer and one of the most popular science communicators on YouTube. Rober has millions of subscribers across his channels, and CrunchLabs extends that audience into a more structured STEM learning business.

The company is described as having a compact team of engineers, designers, and creators who work together to develop the kits and content. Its products and offerings are aimed at making engineering concepts approachable and enjoyable.

What You’ll Find on CrunchLabs.com

The website isn’t a simple storefront. It includes several key sections that tie into the CrunchLabs mission:

Product and Subscription Pages

CrunchLabs offers a range of products you can order or subscribe to, including:

  • Build Box – a monthly STEM toy kit geared toward ages 8–13, with parts to build projects and exclusive videos.
  • Creative Kit – another hands-on kit for slightly younger kids focused on creative builds.
  • Hack Pack – launched later to target teens and adults with more advanced coding and robotics challenges.

Subscribers get new kits delivered monthly, plus access to supporting digital content like videos and project instructions. There are also extras and merchandise you can buy.

Support and Help

There’s a robust FAQ and help center covering ordering, shipping, billing, returns, and troubleshooting. This is helpful if you’re new to subscription boxes or need specific order support.

Curriculum and Classroom Resources

Beyond consumer products, CrunchLabs has Class CrunchLabs — a free STEM curriculum resource. It includes content aligned to science standards and is intended for educators and classrooms. These lessons are designed to spark curiosity and build problem-solving skills, using videos and hands-on activities.

Videos and Extra Content

Subscribers can access exclusive videos tied to kit projects, and the site highlights video content connected to CrunchLabs products. The company also has a strong presence on YouTube, where videos demonstrate builds, experiments, and engineering challenges.

How the Business Fits Together

CrunchLabs blends ecommerce, education, and media.

  1. Products & Subscriptions: The company’s primary revenue stream is selling STEM kits that arrive monthly. These kits include physical parts, instructions, and access to supporting digital content.

  2. Content & Community: Through video platforms and content pages, CrunchLabs builds a community around science and engineering. This supports customer engagement and helps drive interest in the subscription products.

  3. Educational Outreach: Free classroom resources position the brand not just as a toy maker but as an educational partner for schools and teachers.

How It Started and Where It’s Headed

CrunchLabs was launched in 2022 by Mark Rober and partners to turn his YouTube popularity and engineering background into a business that makes STEM accessible.

Since then, the company has expanded its offerings — moving from primarily physical build kits to include more advanced products like coding and robotics packs. It’s also branched into free classroom resources, making a more formal educational footprint.

CrunchLabs continues to develop its brand by collaborating with creators, producing exclusive content, and building out resources for different age groups. It also ships globally, widening its reach beyond the U.S. market.

What You Can Do on the Site

If you go to CrunchLabs.com you can:

  • Browse and purchase or subscribe to kits and products.
  • Check out FAQs and get customer support for orders.
  • Explore classroom resources and tools for educators.
  • Watch or access video content linked to builds and projects.
  • Sign up for newsletters and updates about new products or deals.

Key Takeaways

  • CrunchLabs.com is the official online hub for CrunchLabs, an ed-tech company focused on hands-on STEM learning.
  • Founded by Mark Rober, it delivers subscription STEM kits and educational content for a range of ages.
  • The site combines ecommerce, support resources, and classroom curriculum to serve both families and educators.
  • You can shop products, access digital content, get support, and explore free educational materials all in one place.

FAQ

Is CrunchLabs only for kids?
No. While many kits target children and teens, there are also offerings like the Hack Pack aimed at older users, and the educational content can engage lifelong learners too.

Do you need a subscription to use CrunchLabs resources?
You don’t need a paid subscription to access free classroom curriculum, but the subscription kits and exclusive video content do require a purchase.

Can I buy single kits without subscribing?
Yes. While subscription options exist, there are products and extras you can buy individually through the site.

Is CrunchLabs global?
Yes, the company ships products worldwide.

Who founded CrunchLabs?
It was founded by YouTuber and engineer Mark Rober along with a team of engineers and creators.