create roblox com

July 21, 2025

Want to make your own Roblox game or sell Game Passes?
Forget wandering through menus. If you’re serious about creating on Roblox, create.roblox.com (aka Creator Hub) is where everything important lives—from building and publishing to monetizing and tracking your games.

The Creator Hub Is Where Roblox Gets Built

Roblox Studio is where the actual games get made. Creator Hub is what holds everything together. It’s your command center. Build in Studio, then use the Hub to publish, add Game Passes, run ads, and see how much Robux you're actually pulling in.

Open Studio, hit “File → Publish to Roblox As…”, and boom—you just dropped a new experience into your Hub dashboard. From there, you can tweak its title, thumbnail, description, or even change the main level players load into.

Need to update your game? Just publish from Studio again. Want to roll back a version? You’ve got version history in the dashboard. It’s all there.

Roblox Studio Is Free, Powerful, and Surprisingly Deep

Studio gives you a full 3D editor that’s way more capable than it looks at first. You can script actual mechanics in Luau (a scripting language similar to Lua), model your own levels, and test live multiplayer sessions with a few clicks.

It’s also got terrain tools, UI designers, animation editors—basically everything needed to make a fully working multiplayer game. No extra software needed.

Start simple: maybe a tycoon-style game, obby, or even a round-based shooter. The magic is you don’t need a team to build something fun. One person can get a game up and running, no problem.

Game Passes: Small Item, Big Deal

A Game Pass is like a DLC item. One-time purchase, permanent perk. Want to give players double coins, access to a VIP area, or a powerful weapon? That’s what passes are for.

Here’s the exact process:

Make sure your game is published.
Go to the Creator Hub → Creations → your game → Monetization → Passes.
Hit Create a Pass.
Upload a 512x512 image (PNG or JPG), give it a name like “Double Speed” or “Gold Room Access,” and save.
Toggle “Item for Sale,” set the Robux price, and you’re good.

Once it’s live, you can use the Game Pass ID in your scripts to check if a player owns it. Use UserOwnsGamePassAsync() in your PlayerAdded function to give them the perk when they join. You’ll need PromptGamePassPurchase() too—trigger it when they click a button in your game.

A good pass can easily bring in more Robux than ads. And because it’s a one-time buy, players feel like they’re getting lasting value.

Developer Products Are Like In-App Purchases

These are different from Game Passes. Instead of a one-time buy, they’re repeatable. Think: ammo refills, energy boosts, currency packs. If Game Passes are upgrades, Dev Products are consumables.

You’ll build them in Creator Hub the same way—except under the “Developer Products” section. You’ll need to script the logic so the item does something once bought, but that’s standard stuff for any serious dev.

How to Actually Make Robux

Just building a game isn’t enough. You’ve got to understand how Roblox games earn.

Here’s the list:

Game Passes (you just read how)
Dev Products (for repeat buys)
Paid Access (charge to enter your game, like an entry fee)
Private Servers (players pay to have their own session with friends)
Subscriptions (monthly perks, like crates or boosts)
Avatar Item Sales (create your own UGC shirts, hats, or bundles)
Engagement-Based Payouts (if Premium users play your game, Roblox pays you)

That last one—EBP—is passive income. No sale needed. Just build a game people want to spend time in, and if they’re Premium members, you get paid. It adds up.

Managing Your Games from the Hub

Once you’ve published something, you’ll see it listed in the Creations tab. Click on it, and now you can:

Edit the name and description
Swap thumbnails or trailers
View analytics like visits, sales, and playtime
Set which map is the default one
Adjust who can play (Public vs Private)
Invite collaborators or assign group roles

If something breaks, you can revert to an earlier version. If you’re testing updates, you can even kick all players to restart servers automatically.

Creator Store = Roblox Asset Market

Need a cool tree, a working car, or a premade gun system? The Creator Store has free and paid models, plugins, and assets from the community. Grab what you need and drop it right into Studio.

You can also sell your own assets here. Build a popular script tool or UI framework? Other developers might actually pay for it.

It’s a good way to earn if you’re more into systems than games.

What About Ads?

There are two types: Immersive Ads (in-game billboards and portals) and Sponsored Ads (promote your game in Roblox search).

If your game has foot traffic, immersive ads can work. Otherwise, sponsored ads help get your game seen—just don’t expect overnight success. Set a budget, target by age or device, and run tests.

Learn, Break Things, Repeat

The Creator Hub isn’t just a dashboard—it’s stacked with learning material. Click the “Learn” section and you’ll find beginner courses, game templates, and coding lessons.

Want to create a tower defense game? There’s a guide. Want to learn how to animate NPCs or add voice chat? Covered. There are also full tutorials on using ProximityPrompts, terrain generators, or even server-client architecture.

You’ll level up faster just by copying working systems and tweaking them. That’s how most creators learn—by breaking working stuff and fixing it better.

Track Sales and See What Works

Once your passes or Dev Products are live, Creator Hub → Analytics shows you what’s selling, how many people bought it, and how much Robux you earned.

You can sort by day, week, item, or total revenue. There’s even Price Optimization built in, where Roblox A/B tests different price points for your items automatically.

Smart creators use this data. You’ll know exactly which pass made the most money or where people dropped off before buying.

Build Smart, Not Just Big

Don’t just chase complexity. A simple game with smart monetization beats a bloated one with none. Some of the top-earning games on Roblox are dead simple—clickers, tycoons, simulators. What matters is: do people enjoy it, and do they feel the extras are worth it?

If so, you’ll get visits, you’ll get Robux, and you’ll earn payouts.

Final Thought

Everything runs through create.roblox.com now. If you're serious about making games—or just want to sell a few Game Passes—stop digging through old menus on roblox.com. Creator Hub is faster, more organized, and built for developers.

Set up your game, drop your passes, watch the analytics, and iterate. That’s the game loop for developers.