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June 17, 2025

Where to Actually Find the Best Black Friday Deals Online in 2025

Black Friday’s not what it used to be. It’s not just one day, and it’s definitely not just about lining up at 4 a.m. outside a big box store for a discounted TV. In 2025, it’s a multi-week event that plays out mostly online. And if you know where to look, you can skip the chaos and still grab some of the best deals of the year.

Here’s the thing: not all Black Friday deal websites are created equal. Some are bloated with fluff. Others are goldmines. If you’re trying to find the best possible deals without spending hours bouncing from site to site, you need to know which websites actually deliver the goods—and how to use them right.


BlackFriday.com: The Workhorse That Gets the Job Done

This is the first site to bookmark. BlackFriday.com isn’t flashy, but it’s relentless. It covers more than 150 retailers—Walmart, Amazon, Target, Best Buy, Kohl’s, and a bunch of others that only show up once a year.

What makes it valuable is how early and consistently it updates. You'll find full ad scans as soon as they leak. Not just screenshots or vague descriptions—actual PDF-style previews you can flip through like the Sunday paper. There’s no guesswork.

They’ve also nailed how they sort things. Want TVs? There’s a whole category. Looking for gift cards that come bundled with purchases? They’ve got that broken out too. Every product page links directly to the retailer’s site, so you’re not playing a game of hide-and-seek when it’s time to buy.

And here’s a small thing that makes a big difference: deal timelines. They let you know when something’s going live. So you're not refreshing a product page at midnight only to find out the discount doesn’t kick in until 6 a.m.


TheBlackFriday.com: For People Who Like to Compare Before They Pull the Trigger

If BlackFriday.com is the warehouse, TheBlackFriday.com is the spreadsheet nerd that makes sense of it all.

It doesn’t just list deals—it explains them. The site breaks down price history, tells you how a current deal compares to previous Black Fridays, and often includes commentary like, “This is the lowest we’ve seen this year” or “Best Buy had this $30 cheaper last Thanksgiving.”

If you’re trying to decide between three similar products or wondering if that “limited-time flash sale” is actually any good, this is where you go. It’s ideal for tech stuff, especially laptops, tablets, and smart home gear. The editors clearly know their categories.

The site’s not the prettiest, but that’s kind of the point. It loads fast, it’s dense with info, and it feels like it’s built for people who don’t want marketing spin—just the facts.


bfdeals.ca: The Must-Know Site If You're Shopping from Canada

U.S.-based sites are great, but they’ll let you down fast if you’re shopping from Canada. The deals don’t always translate, shipping can be a mess, and taxes change everything.

That’s where bfdeals.ca comes in. It’s built specifically for Canadian shoppers and focuses on retailers that actually operate in Canada—Best Buy Canada, Canadian Tire, Hudson’s Bay, even local auction outlets.

It’s more grassroots than corporate. You’ll find actual store hours, regional availability, and even Black Friday auction listings. Yes, auctions. Some people don’t realize that smaller businesses in places like Toronto or Vancouver run local events with leftover electronics, floor model appliances, or even pallets of Amazon returns. This site tells you where to find those.

If you’re not in Canada, skip it. But if you are, it’s essential.


Go Straight to the Source: Retailer Deal Pages

Let’s not pretend like deal aggregators are the only game in town. Retailers themselves have stepped it up. Almost every major store has a dedicated Black Friday landing page now, and it’s often updated in real time.

Some examples worth checking out:

  • Walmart: They start rolling out “Early Access” sales weeks ahead of Black Friday. Flash deals pop up randomly throughout the day, and they often sell out in minutes. Keep an eye on their app—it sometimes offers app-only exclusives that aren’t on the desktop site.

  • Best Buy: Their “Black Friday Price Guarantee” is real. If you buy something before the sale and it drops in price, they refund the difference. Also, Best Buy frequently bundles things—like a Chromebook with antivirus software and a $25 gift card. Those don’t always show up on aggregator sites.

  • Nordstrom: Not a tech store, but don’t overlook them. They run one of the strongest fashion and beauty sales during Black Friday. Brands like UGG, Nike, and North Face don’t usually get big markdowns—but they do here. Especially if you’re buying for someone else and want stuff that doesn’t look “on sale.”


Dyson.com: When Premium Brands Decide to Play

Here’s where people get surprised. Dyson—a brand known for rarely offering discounts—has been leaning into Black Friday more aggressively each year.

In 2025, their direct website is offering multi-day discounts that bleed into Cyber Monday. What makes it interesting isn’t just the price drops, though. They throw in extras. Think free toolkits with vacuum purchases, exclusive colorways, or double the warranty if you buy direct.

If you’re eyeing something like the Airwrap or the V15 Detect vacuum, don’t wait around for Amazon to beat them. It won’t. The brand controls pricing tightly, and they usually keep the best offers for themselves.


Niche Local Sales on Facebook

Not everything happens on big sites. Some of the wildest deals—especially on bulk or bin items—happen in local Facebook groups.

Look at the kind of deals posted by groups like “Black Friday Deals Charleston SC.” We're talking $15 flat pricing for whatever you pull out of a bin: headphones, kitchen gear, toys, small electronics. It’s unfiltered, fast-paced, and sometimes a little chaotic. But it’s also where small businesses offload extra inventory at insane prices.

If you’ve ever wanted to walk into a warehouse, dig through a bin, and come out with a $100 item for under $20, this is where you go. Most major cities have a similar group. Just search “Black Friday deals [Your City]” and see what pops up.


Smart Tactics for Using These Sites Effectively

Start Earlier Than You Think

The myth of “Black Friday = Friday” hasn’t been true for years. Deals start rolling out in early November—sometimes late October. By the time Thanksgiving week hits, a lot of top-tier items are already sold out.

Use Alerts (They Actually Help)

Sites like BlackFriday.com and TheBlackFriday.com let you sign up for deal alerts by store or category. These aren’t spammy. You’ll usually get a quick message when a new ad drops or when something hits a price threshold. That alone can save you a few hundred bucks if you’re buying something big.

Compare Across Sites

Just because one site says it’s a great deal doesn’t mean it’s the best one out there. Flip between BlackFriday.com, the retailer’s page, and maybe even a price history tracker like CamelCamelCamel if it’s on Amazon. A few extra clicks can mean the difference between getting 20% off and 45% off.

Watch for Bundles, Not Just Discounts

Some of the best value isn’t in the lowest price—it’s in what comes with the item. That could mean a bonus controller with a console, a $50 gift card, or an accessory pack that would otherwise cost extra. These kinds of bundles are often hidden in the fine print, so pay attention.


What’s Actually Worth Buying in 2025

Black Friday’s still the king for a few product categories. Not everything is a deal, but the following usually are:

  • TVs: Mid-range 55" and 65" models hit rock-bottom prices. Best Buy and Walmart compete hard in this space.

  • Laptops and Tablets: You’ll find entry-level Chromebooks for $99, solid Windows laptops under $400, and even deals on recent MacBooks.

  • Headphones and Smart Home Gear: AirPods, Echo Dots, smart thermostats—they all drop by 20–50%. This is a great time to upgrade or buy gifts.

  • Kitchen Gear: Think air fryers, espresso machines, blenders. It’s not glamorous, but you’ll save big.

  • Fashion and Beauty: Stores like Nordstrom and Sephora do steep markdowns, and they’re usually not advertised as aggressively. That’s where the good stuff hides.


Don’t Ignore Cyber Monday

Black Friday’s big, but Cyber Monday is no slouch—especially for online-only deals. Retailers often save some surprises for Monday, especially in tech and digital subscriptions. It’s worth keeping your tabs open for a few more days.


Bottom Line

If you’re only checking Amazon, you’re missing 80% of what Black Friday 2025 has to offer. The best deals are scattered across a mix of aggregator sites like BlackFriday.com, deeper analysis spots like TheBlackFriday.com, localized platforms like bfdeals.ca, and direct-from-retailer pages.

Use the right tools. Set alerts. Don’t wait until the turkey’s cold.

The people scoring the biggest wins this year? They already know what they want—and they already know where to find it. 🛍️